Understanding the competition
One of the most important steps in any SEO campaign is understanding your competition, what works for them and why? Generating this data helps us build a stronger SEO campaign and gives us the knowledge needed to help you succeed. Instead of fearing the competition we need to study them and beat them.
Utilising industry leading tools to perform a full competitor analysis including backlinks, trends and even potential influencers allows us to track how and why your competition has been successful. By analysing the areas your competitors are targetting we can find areas that are being neglected for maximum effect, meaning we can replicate and surpass that success without having to compete with their budget.
Getting ahead of the game is made easier with competitor analysis.
The way we work
Competition research is only scratching the surface of SEO and what our SEO team carry out. With other complimentary factors such as technical SEO, content writing, keyword research and link building, we have all the expertise to get your business seen.
Our approach to search engine optimisation is anything but one dimensional. At Rococo Digital no two clients are the same. But the foundation is simple: We use a wide range of data, industry leading tools and know-how to create the best user experience on our clients website.
Search engine optimisation is about understanding how your users behave online, based on what search queries they use, what devices they browse, and where they are.
Find out where your rivals concentrate most of their marketing efforts.
Learn about your competitors’ most successful SEO practices
Identify oportunities for a cost effective campaign
Find potential sources for backlink oportunities
See what audiences’ interests your rivals try to trigger and how